The Touch Points blog is three years old. I didn’t expect that this project would be such a valuable learning experience. Blogging helps me formulate my thinking and keeps me in touch with others who share my interests. I appreciate the thoughtful feedback from readers. Thanks for keeping this conversation going…
Archive for the ‘Validation’ Category
In Appreciation
Monday, November 15th, 2010
Tags: appreciation, gratitude, mindfulness, thank you
Posted in Validation | No Comments »
Validating Customers through Social Media
Friday, June 26th, 2009
If you use Twitter or any of the other social networking tools, you’re bound to notice how much people crave acceptance and appreciation. Twitter users are delighted when their posts are re-tweeted (re-quoted) or commented on by their followers.
It’s obvious that people like being shown appreciation, but there’s more to being appreciated than meets the eye. Social scientists say we’re hard-wired to respond powerfully to appreciation. In fact, the quest for acceptance and appreciation may be one of our stronger drivers.
When we’re validated by others, we’re inclined to bond with them. I call this the Validation Principle, and it’s one of the keys to building durable customer relationships.
Tags: appreciation, Carl Rogers, Comcast, Empathic, Empathic validation, empathy, JetBlue, Social Media, The Validation Principle, Tony Hsieh, Validate, Validation, Virgin America, Zappos
Posted in Business Practices, empathy, Relational competency, Social Media, Validation | 6 Comments »
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