Archive for the ‘Latin America ’ Category

Brazil’s Siren Call

Monday, May 21st, 2012

Rio morning

New day in Brazil

A popular joke about Brazil of the ’70’s and ’80’s went: “It’s the country of the future, and it always will be.” Today, Brazilians wryly retell the joke as a reminder of those painful days when inflation reached 80 percent monthly and their country was adrift.

The future has arrived for a growing number of Brazilians. Thanks to soaring commodity prices and a government committed to avoiding the mistakes of the past, the world’s sixth largest economy is on a path toward sustained growth.

Brazil now has an investment grade rating given only to stable, growing economies. Many investors and entrepreneurs view the country as the emerging market that’s most likely to succeed. In a recent survey of 1,258 global chief executives, Brazil ranked highest, after China and the USA, in importance to their companies’ growth prospects.

Is the exuberance founded? Do the facts support the sanguine forecasts about Brazil?

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